Creative

Branding & Creative

A brand identity with a reason behind every decision — strategy, visual system and the guidelines that keep it intact.

Full identity
4–6 wksFull identity
Concept routes
3Concept routes
Guidelines doc
FullGuidelines doc

What's covered

  • Brand Identity
  • Logo Design
  • Brand Guidelines
  • Marketing Assets

Projects start from ₹34,999

Talk to a specialist

Tell us what you are trying to move and we will send back a scoped plan — no pitch deck, no obligation.

Starting from ₹34,999

Request a proposal

Replies within one business day

Overview

What Branding & Creative means here

A logo is not a brand. A brand is the set of decisions that make you recognisable and preferable — what you stand for, who you are for, how you sound, and what you look like everywhere someone encounters you.

We start with strategy: positioning, audience, competitive landscape and the specific promise you can credibly make that your competitors cannot. Only then does design begin, so the visual work has something to express rather than just a shape to admire.

You end up with a complete system — logo suite, colour palette, typography, iconography, imagery direction, tone of voice — and a guidelines document precise enough that any designer, agency or printer you work with in future produces something that still looks like you.

What you get

Everything included

The full scope of a standard engagement. Anything outside it is quoted before we start, never after.

  • Brand strategy workshop and positioning statement
  • Competitive and category audit
  • Primary logo, variants, monogram and favicon set
  • Colour palette with accessible contrast pairings
  • Typography system and type scale
  • Iconography, imagery direction and graphic devices
  • Tone-of-voice guide with worked examples
  • Brand guidelines document plus launch asset templates
Why it works

Built around the outcome

Strategy first

Positioning, audience and messaging defined before a single visual concept is presented.

A complete visual system

Not just a logo: colour, type, grid, iconography and imagery rules that work together.

A voice, written down

Tone of voice principles with real examples, so your copy sounds consistent across every channel.

Guidelines that hold

Documented rules any future supplier can follow without diluting what you just paid for.

Rollout included

Stationery, social, deck and web templates built so the new identity actually goes live.

How we deliver

From brief to results

The stages every branding & creative engagement moves through, and what happens in each.

  1. 01

    Discover

    Workshop your goals, audience and competitors to find the position you can own.

  2. 02

    Define

    Positioning, messaging pillars and personality agreed in writing before design starts.

  3. 03

    Design

    Three distinct visual routes, narrowed to one and refined into a full system.

  4. 04

    Document

    Guidelines, asset library and launch templates so the identity survives contact with reality.

Good fit

Who this is for

  • New businesses that need a credible identity from day one
  • Companies that outgrew a logo made cheaply years ago
  • Brands entering a new market or merging entities
  • Businesses whose materials look like they came from five different companies

Tools we work with

We build on established platforms rather than anything proprietary, so you keep full ownership and can take the work elsewhere at any time.

Adobe IllustratorFigmaAdobe InDesignAdobe PhotoshopMiroAdobe IllustratorFigmaAdobe InDesignAdobe PhotoshopMiro
MiroAdobe PhotoshopAdobe InDesignFigmaAdobe IllustratorMiroAdobe PhotoshopAdobe InDesignFigmaAdobe Illustrator
Loved by clients

Don't just take our word for it

Real results, in the words of the founders and teams we've partnered with.

Kashavi rebuilt our funnel and doubled qualified pipeline in a quarter.
A
Ava Thompson
VP Marketing · Northwind
The most data-driven agency we have worked with — no fluff, just results.
D
Daniel Cruz
Founder · Lumen Labs
Kashavi rebuilt our funnel and doubled qualified pipeline in a quarter.
A
Ava Thompson
VP Marketing · Northwind
The most data-driven agency we have worked with — no fluff, just results.
D
Daniel Cruz
Founder · Lumen Labs
FAQ

Branding & Creative questions

The things prospective clients ask us most often about this service.

All questions

Four to six weeks for a complete identity including strategy, design and guidelines. A logo-only refresh can be done in two, though we generally advise against skipping the strategy stage.

Free strategy call

Ready to start with Branding & Creative?

Tell us where you are today and what you need branding & creative to achieve. We will come back with a scope, a timeline and a price — usually within one business day.

Replies within one business day · No commitment